Beverley bike racer Jordan Rushby has won new backing in his bid for success on the national stage - from Humber Galvanizing.
The ambitious 21-year-old has just started his second season in Superstock 1000 – a series that takes place alongside the Bennett’s British Superbikes and has now gained fresh sponsorship.
Humber Galvanizing, based in Hull, has worked with Jordan’s main sponsors, Alliance Steel Services, for more than 15 years.
Tony Linsley, Sales Manager, said: “We’re delighted to be supporting a talented young racer from our neck of the woods.
“We’ve known Jordan for quite some time and even sponsored him when he was just a lad taking part in Mini Moto races.
“He’s a really talented rider and he’s now on the national stage, competing in races held on the same card as the Bennett’s British Superbikes.
“It’s a tough test for him as it’s a significant step up in standard from what he’s done in the past, but we’re backing him all the way.”
The business is part of nationwide company Wedge Group Galvanizing Ltd, whose logo will feature on Jordan’s BMW S1000RR bike and race gear.
Mr Linsley added: “The sponsorship works both ways. It obviously helps Jordan, but we now have access to all of the meetings, many of which are over weekends.
“We can take our customers along and they can watch the racing, visit the pits and enjoy a bit of hospitality too.”
Jordan, who has broken his back twice during a racing career that started at the age of just nine, is determined to establish himself in National Superstock this season.
He said: “It’s an extremely competitive standard and I’m racing against some of the best riders in the UK, but I’m confident I can do well.
“It wouldn’t be possible without my sponsors, of course, and I’m extremely grateful to Humber Galvanizing for supporting me.”
By Wedge Group Galvanizing Ltd